[Update Course] SaaS Masterclass: Sales, Marketing and Growth Metrics | Udemy


SaaS Masterclass: Sales, Marketing and Growth Metrics | Udemy [Update 12/2022]
English | Size: 4.96 GB
Genre: eLearning

Comprehensive Course on Software as a Service(SaaS) Metrics: ARR, Churn, Retention, LTV, CAC, Unit Economics

What you’ll learn
What is saas
Difference between IAAS PAAS SAAS
SAAS business model
SAAS Marketing Metrics
SAAS Metrics like CAC, CLV, LTV, NPS, ARPU, Unit economics, Retension
SAAS Pricing Models, Strategies, and Examples
Freemium SAAS Strategy and Companies
Pay as You go SAAS business Model – Amazon AWS and Microsoft Azure
SAAS Affiliate Business Model and Programs
SAAS Tiered pricing? | Benefits and Best Practices
Startup SAAS Lead Generation
Top SAAS Startups
how to build a Software as a Service app
SAAS in Cloud Computing with example
Benefits of Saas (Software as a Service)
Types of SAAS Product and Companies
Calculate Customer Lifetime Value in SaaS
SaaS project management software
Customer Acquisition Cost in Software as a Service
Gross Margin and Contribution Margin in Software as a Service
Monthly reoccurring revenue in Software as a Service

Building a Software as a Service (SAAS) company is always hard.

So this course will make it easy for you.

This course is specially designed for SAAS Product Managers and Startup Founder. It will help you understand important SAAS Marketing and Growth Metrics like CAC, CLV, LTV, Churn, NPS, and KPI’s Growth Retention, ARR that a founder and a product manager should track.

By the end of this course, you will have a good understanding of

Module 1 SAAS Basics

What is SaaS (Software as a Service)?

History of SaaS

Why SaaS Future is exciting

What are the Benefits of SaaS?

Difference between IaaS PaaS SaaS

SaaS Use Case for E-commerce

Building Headless e-commerce with SaaS

Various Categories of Startup

Types of SaaS Products and Companies

Why SaaS is so Exciting for Investors

Module 2 SAAS Business model Innovation

SAAS Essentials

Software as a Service Business Model Introduction

SAAS Business model innovation

Customer Segmentation in SAAS

Targeting Enterprises as a SAAS Start-up

Module 3 SAAS Business model

Types of SAAS business model

SAAS Subscription Model Example

SAAS Pricing Models, Strategies, and Examples

Pay as You go business Model – Amazon AWS and Microsoft Azure

What is Tiered Pricing? | Benefits and Best Practices

Pay Per User Pricing – Click up and Jira

Freemium SAAS Strategy and Companies

SAAS Affiliate Business Model and Programs

Module 4 SAAS Marketing and Growth Metrics

SaaS Growth Introduction

Unique visitors and Signups for SaaS

B2B SaaS Leads

Types of bookings

ACV TCV and Contract length

Renewal bookings and churn example

Customer Acquisition Cost (CAC)

Monthly reoccurring revenue

Retention Rate and Cohorts in SaaS

SaaS Churn

Customer Lifetime Value in SaaS

Unit Economics in SaaS

Net dollar Retention in SaaS

Rule of 40 in SaaS

SAAS Magic number

Calculation SAAS valuation

Gross Margin and Contribution Margin

Market Size TAM, SAM, and SOM

Who this course is for:
Product Managers looking to scale their SAAS startup to Million dollar
Entrepreneurs who wanted to build their software empire
Managers who is doing Sales in a Software as a service company
Marketing Executive in a SAAS company

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